01 December 2009

The Story of Cap & Trade from The Story of Stuff

"Years ago, when I first heard about climate change, I figured someone else would work all that out while I kept plodding away with my work on consumption, pollution and waste. Well, guess what? They didn’t work it out; in fact, the climate situation is far worse today than even recent scientific predictions. And guess what else? It turns out that climate and consumption are actually the same issue." Explains Annie Leonard of the Story of Stuff.

"Unfortunately", she continues "most of the world’s leaders and big businesses are instead promoting policy approaches that don’t bring us anywhere near the level of change that climate scientists say is needed—let’s call these “false solutions.” And there’s another problem with these policy approaches: the details are so technical and policy wonkish that it’s often hard to figure out what they are even talking about.

I wondered if it would be possible to explain the leading false solution, Cap and Trade, in a clear compelling way so that more of us are inspired to join the conversation."

So she came up with a new short film, The Story of Cap and Trade, to do just that.

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